Founding Growth Marketer (Fintech Startup)

A well-funded early-stage fintech company serving software startups is preparing for its public launch and is hiring its first marketer. The hire will own the whole top of the funnel and set the growth approach from nothing, reporting directly to the founder and receiving guidance from an experienced growth advisor.

Responsibilities

• Own all awareness and lead-generation activity and write the growth plan before launch, a few months out
• Build brand recognition among founders across the startup ecosystem, particularly teams at or close to their beginning
• Form partnerships with venture investors and accelerators so the company becomes a go-to recommendation for their portfolios
• Collaborate with design engineers on the site and launch ideas, and carry what customers say back to the product and engineering teams
• Work alongside the founder and the newly forming sales team

Profile

• Five-plus years of growth marketing for B2B software at a fast-growing startup
• Previous leadership in marketing, such as head of marketing, head of growth or founding marketer
• Has run multi-channel growth programs from zero to one and set up playbooks and a marketing function from scratch
• Scrappy builder who is energized by being the first marketing hire
• Refined taste, strong competence and a competitive streak
• Community-led growth or partnership marketing experience is a plus

On-site in the San Francisco Bay Area. Visa transfers and new visa sponsorship both considered.