JOB-1492

A high-growth B2B startup in the data and intelligence space is looking for a marketer to take charge of how new customers find and engage with the company. The role covers demand generation across many channels and reports into the senior marketing leader.

Scope

  • Bring in a steady flow of well-matched prospects, beginning with how they first learn the company exists
  • Test and launch campaigns in every channel that might pay off, including paid, account-based, events and partnerships
  • Judge which experiments deserve more investment and turn the winners into repeatable programs
  • Plan and manage the media budget, shifting spend quickly toward what performs and cutting what does not

About you

  • Experience in B2B pipeline creation or growth marketing within a quickly scaling company
  • Breadth across marketing, recognizing that demand generation succeeds only when messaging, brand and the sales team are aligned
  • Proven ability to fill the top of the funnel at volume, producing hundreds of qualified demo requests monthly
  • Comfort with attribution and funnel analytics, balanced by sound judgment instead of reliance on dashboards alone
  • A bias toward high-leverage work over busywork, and a keen interest in the startup world
  • Bonus: experience launching demand generation from zero at a young company

Hybrid in New York, NY. Visa sponsorship and transfers are not available.