JOB-1752
A healthcare AI company that sells to large health systems and enterprise provider organizations is starting its first dedicated account-based marketing program and wants a senior marketer to build it. The role answers to the growth-marketing head, and sits next to the demand-generation lead.
Your focus
- Own ABM strategy for the biggest health-system accounts as well as other large enterprise and management-services-organization accounts, with responsibility for pipeline, faster deals and revenue
- Stand up the program from idea to launch
- Partner with enterprise sellers and sales leadership on account plans, mapping decision-making groups, finding untapped areas and coordinating engagement with several contacts
- Design tailored one-to-one and one-to-few campaigns spanning executive outreach, digital channels, gifts, field events, customer evidence and thought leadership
- Coordinate account-level campaigns around launches, conferences, executive gatherings and customer stories
- Track engagement, influenced deals and win rates, working with revenue operations and using AI plus account-intelligence software to personalize at scale
About you
- About five to ten years of B2B SaaS marketing with genuine hands-on ABM, including tailored enterprise campaigns
- Experience with long, intricate sales cycles, ideally six-figure contract values
- A record of producing measurable pipeline and new opportunities
- Familiarity with Salesforce, HubSpot, Sales Navigator, Outreach, Clay, 6sense or Demandbase
- Healthcare IT background is a plus
Hybrid in the San Francisco Bay Area, three days a week on-site. Visa sponsorship is not available.
